G.R.I.T. Advantage Customer Rewards
Reward yourself with service discounts when you purchase machinery with our customer rewards program, G.R.I.T. Advantage.
How it Works
Do Business with Us
Purchase new or used equipment and serialized attachments.
Earn Points with Each Purchase
Earn points for each qualifying transaction. Spend $2 and earn 1 point.
Use Points Towards Rewards
Redeem points for rewards and discounts. 10,000 points equals $100 off equipment services.
For example:
| Machine Cost | Points Earned | Service Discount |
|---|---|---|
| $40,000 machine | 20,000 points | $200 discount on equipment service |
| $100,000 machine | 50,000 points | $500 discount on equipment service |
| $500,000 machine | 250,000 points | $2,500 discount on equipment service |
Frequently Asked Questions (FAQs)
Q: How much value is a point?
A: One point is earned for every two dollars spent before taxes on qualified customer-paid equipment purchases at participating Westerra Equipment and Williams Machinery retail locations. Each G.R.I.T. Advantage point can be used as $.01 toward future purchases in service transactions but hold no cash value.
Q: What can I earn points on?
A: Points are earned by purchasing new or used equipment and serialized attachments.
Q: What can I use my points on?
A: G.R.I.T Advantage points may be redeemed up to 50% of your individual customer-paid service bill. 10,000 points can be redeemed for a $100 equipment service credit.
Q: When do my points expire?
A: 12 months after the date they were earned.
Ready to discuss your equipment needs with our team?
Reach out to our sales representatives to learn more about the G.R.I.T. Advantage and get paired with machines that meet your business requirements.
